O/R Records label logo

O/R Records label logo

Browser icon / app icon

Working with some of the same folks behind Autoheart, we created a logo for their new O/R Records label. The name comes from the singer Jody’s parents, Olive and Russ. The shortened moniker takes on a bold, stylised approach.

Inspired in parts by Paul Rand, 1970s modernism and 1990s dance labels, the new logo aims to belong somewhere between those influences and the present day digital/analogue music world. The design can work as a tiny browser icon, punctuate the back of a vinyl album, and it looks sharp on a t-shirt.

O/R record label logo — t-shirt and vinyl detail
T-shirt and vinyl album detail

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